ASIA-PACIFIC MOBILE PAYMENT MARKET 2019-2027

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ASIA-PACIFIC MOBILE PAYMENT MARKET 2019-2027

Market By Medium, Type, Application And Geography | Forecast 2019-2027

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In its report on the Asia-Pacific mobile payments market, Triton concludes that this region is expected to show significant growth in terms of revenue, and proliferate at a compound annual growth rate of 25.13% in the forecast years 2019-2027. The Asia-Pacific mobile payment market is expected to lead the market with the highest compound annual growth rate by the end of the forecast period.

The various countries included in the Asia-Pacific mobile payments market report are:

•    India

•    South Korea

•    China

•    Japan

•    ASEAN countries 

•    Australia & New Zealand  

•    The rest of Asia-Pacific

The region is largely dominated by the countries India, South Korea and Japan, with China having the largest market share with respect to revenue.

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The factors attributing to the growth of the Asia-Pacific mobile payments market region are the increased adoption of these payment systems by small businesses and the number of individuals who haven’t subscribed to banking facilities. The mobile wallet payment system provides the consumer with ease of usage, and thus a large number of the population is now opening up to use this system. Rapid urbanization has given birth to the concept of smart cities in developing countries which are well-equipped with technological infrastructure. This provides a huge scope for market growth. The government of India under PM Narendra Modi has undertaken initiatives such as ‘Digital India’, which aims to expand the reach of digital services. Also, with the huge internet facility penetration in the remotest areas has been highly advantageous to the Asia-Pacific mobile payment market.

In spite of all these benefits, a large number of the population still prefers the traditional mode of payment. The customers are reluctant to grasp new technology, and hence show reluctance to adopt the mobile payment method. In order to overcome these issues, app developing companies need to educate the users on the numerous advantages provided by the mobile banking system.

The report by Triton is broadly classified into two distinct divisions such as the medium and the type of payment. The report provides a detailed analysis about the market definition, key industrial insights, the revolution of the payment market, Porter’s five force analysis, key market strategies, industrial player positioning, vendor scorecard, and the market attractiveness matrix. 


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Table of Content

1.    ASIA-PACIFIC MOBILE PAYMENT MARKET - SUMMARY

2.    INDUSTRY OUTLOOK

2.1. MARKET DEFINITION

2.2. KEY INSIGHTS

2.2.1.   MOBILE PERSON-TO-PERSON TRANSFER (P2P) DOMINATES THE GLOBAL MOBILE PAYMENT MARKET BY TYPE OF PAYMENT

2.2.2.   CONTACTLESS MEDIUM FOR MOBILE PAYMENT TO GROW AT SIGNIFICANT RATE

2.2.3.   RETAIL INDUSTRY SHOWS A LARGE DEMAND IN THE MOBILE PAYMENT MARKET

2.3. EVOLUTION & TRANSITION OF MOBILE PAYMENT

2.4. PORTER'S FIVE FORCE ANALYSIS

2.5. MARKET ATTRACTIVENESS MATRIX

2.6. VENDOR SCORECARD

2.7. INDUSTRY PLAYER POSITIONING

2.8. KEY MARKET STRATEGIES

2.9. MARKET DRIVERS

2.9.1.   GROWTH IN E-COMMERCE

2.9.2.   INORGANIC GROWTH VIA MERGERS AND ACQUISITIONS

2.9.3.   MOBILE PAYMENT IS BEING PREFERRED OVER TRADITIONAL BANKING METHODS

2.9.4.   MOBILE PAYMENTS BEING ACCEPTED BY SMALL MERCHANTS AND BUSINESSES

2.9.5.   TECHNOLOGICAL ADVANCEMENT

2.9.6.   UNBANKED POPULATION OPTING FOR EXTENSIVE USE OF MOBILE PAYMENT

2.10.            MARKET RESTRAINTS

2.10.1.                SECURITY CONCERN

2.10.2.                INTEROPERABILITY IS A KEY CONCERN

2.10.3.                SPYWARE AND MALWARE ATTACKS MAY SLOW DOWN THE MARKET

2.11.            MARKET OPPORTUNITIES

2.11.1.                EMPHASIS ON USER-CONVENIENCE GIVING RISE TO ADOPTION OF MOBILE PAYMENT SYSTEMS

2.11.2.                ENTRY OF BIG PLAYERS IN MOBILE PAYMENT MARKET

2.11.3.                GROWING SMART CITY PROJECTS

2.11.4.                INTRODUCTION OF MORE USER-FRIENDLY TECHNOLOGIES

2.11.5.                LIMITATIONS ON CASH TRANSACTION

2.11.6.                UNBANKED GEOGRAPHIES ARE THE OPPORTUNITY MARKETS

2.12.            MARKET CHALLENGES

2.12.1.                ADDRESSING THE COMPLEXITIES IS A CONCERN

2.12.2.                HUGE CAPITAL REQUIREMENT

2.12.3.                LACK OF TECHNOLOGICAL STANDARDS  

2.12.4.                LATE ARRIVAL SCENARIO AND LACK OF INDUSTRY STANDARD

2.12.5.                MOBILE PAYMENTS NEED TO CREATE SPACE FOR LONG-TERM GROWTH

2.12.6.                NEW ADDITIONS TO THE TECHNOLOGY AND UNCLEAR RULES CONFUSE THE MARKET PLAYERS AND CUSTOMERS

2.12.7.                RELUCTANCE TO SWITCH TO NEW TECHNOLOGY

3.    MOBILE PAYMENT MARKET OUTLOOK - BY MEDIUM

3.1. SMS

3.2. INTERNET

3.3. CONTACTLESS

3.4. USSD

4.    MOBILE PAYMENT MARKET OUTLOOK - BY TYPE

4.1. MOBILE PERSON-TO-PERSON TRANSFER (P2P)

4.2. MOBILE COMMERCE (POS)

4.3. PREPAID MOBILE WALLET

4.4. IN-APP BILLING

4.5. CARRIER BILLING

4.6. CLOSED-LOOP PAYMENTS

5.    MOBILE PAYMENT MARKET OUTLOOK - BY APPLICATION

5.1. HEALTHCARE

5.2. RETAIL

5.3. ENERGY & UTILITIES

5.4. HOSPITALITY AND TRANSPORTATION

5.5. ENTERTAINMENT

5.6. OTHER APPLICATIONS

6.    MOBILE PAYMENT MARKET - ASIA-PACIFIC

6.1. CHINA

6.2. JAPAN

6.3. INDIA

6.4. SOUTH KOREA

6.5. ASEAN COUNTRIES

6.6. AUSTRALIA & NEW ZEALAND

6.7. REST OF ASIA-PACIFIC

7.    COMPETITIVE LANDSCAPE

7.1. APPLE, INC.

7.2. ALIPAY

7.3. AIRTEL MONEY

7.4. BOKU

7.5. BANK OF AMERICA

7.6. BANCO BILBAO VIZCAYA ARGENTARIA WALLET

7.7. BEIJING QIANDAIBAO PAYMENT TECHNOLOGY, LTD.

7.8. CHINA UNIONPAY

7.9. MERCHANT CUSTOMER EXCHANGE

7.10.            M-PESA

7.11.            G-XCHANGE

7.12.            GOOGLE

7.13.            IZETTLE

7.14.            INTUIT PAY

7.15.            MASTERCARD

7.16.            SQUARE, INC.

7.17.            TENPAY TECHNOLOGY, LTD.

7.18.            THE WESTERN UNION COMPANY

7.19.            WE PAY, INC.

7.20.            YEEPAY

7.21.            99BILL CORPORATION

7.22.            SOFTCARD

7.23.            PAYTM

7.24.            PAYPAL

7.25.            PAYMENTWALL

7.26.            OBOPAY, INC.

8.    METHODOLOGY & SCOPE

8.1. RESEARCH SCOPE

8.2. SOURCES OF DATA

8.3. RESEARCH METHODOLOGY

List of Tables

TABLE 1. MARKET ATTRACTIVENESS MATRIX FOR MOBILE PAYMENT MARKET   

TABLE 2. VENDOR SCORECARD OF MOBILE PAYMENT MARKET        

TABLE 3. KEY STRATEGIC DEVELOPMENTS IN MOBILE PAYMENT MARKET

TABLE 4. ASIA-PACIFIC MOBILE PAYMENT MARKET, COUNTRY OUTLOOK, 2019-2027 (IN $ BILLION)

TABLE 5. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY TYPE, 2019-2027 (IN $ BILLION)

TABLE 6. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY MEDIUM, 2019-2027 (IN $ BILLION)                       

TABLE 7. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY APPLICATION, 2019-2027 (IN $ BILLION)

List of Figures

FIGURE 1. ASIA-PACIFIC MOBILE PAYMENT MARKET, 2019-2027 (IN $ MILLION)    

FIGURE 2. PORTER’S FIVE FORCE ANALYSIS OF MOBILE PAYMENT MARKET

FIGURE 3. TIMELINE OF MOBILE PAYMENT

FIGURE 4. KEY PLAYER POSITIONING IN 2018 (%)

FIGURE 5. ASIA-PACIFIC MOBILE PERSON-TO-PERSON TRANSFER (P2P) MARKET 2019-2027 ($ MILLION)

FIGURE 6. ASIA-PACIFIC MOBILE COMMERCE MARKET 2019-2027 ($ BILLION)

FIGURE 7. ASIA-PACIFIC PREPAID MOBILE WALLET MARKET 2019-2027 ($ BILLION)

FIGURE 8. ASIA-PACIFIC IN-APP BILLING MARKET 2019-2027 ($ BILLION)

FIGURE 9. ASIA-PACIFIC CARRIER BILLING MARKET 2019-2027 ($ BILLION)

FIGURE 10. ASIA-PACIFIC CLOSED-LOOP PAYMENTS MARKET 2019-2027 ($ BILLION)

FIGURE 11. ASIA-PACIFIC SMS MARKET 2019-2027 ($ BILLION)

FIGURE 12. ASIA-PACIFIC INTERNET MARKET 2019-2027 ($ BILLION)

FIGURE 13. ASIA-PACIFIC CONTACTLESS MARKET 2019-2027 ($ BILLION)

FIGURE 14. ASIA-PACIFIC USSD MARKET 2019-2027 ($ BILLION)

FIGURE 15. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY APPLICATION, 2018 & 2027 (IN %)

FIGURE 16. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY HEALTHCARE, 2019-2027 (IN $ BILLION)

FIGURE 17. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY RETAIL, 2019-2027 (IN $ BILLION)

FIGURE 18. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY ENERGY & UTILITIES, 2019-2027 (IN $ BILLION)

FIGURE 19. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY HOSPITALITY AND TRANSPORTATION, 2019-2027 (IN $ BILLION)

FIGURE 20. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY ENTERTAINMENT, 2019-2027 (IN $ BILLION)   

FIGURE 21. ASIA-PACIFIC MOBILE PAYMENT MARKET, BY OTHER APPLICATIONS, 2019-2027 (IN $ BILLION)

FIGURE 22. ASIA-PACIFIC MOBILE PAYMENT MARKET, REGIONAL OUTLOOK, 2018 & 2027 (IN %)

FIGURE 23. CHINA MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)    

FIGURE 24. JAPAN MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)    

FIGURE 25. INDIA MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)      

FIGURE 26. SOUTH KOREA MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)

FIGURE 27. ASEAN COUNTRIES MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)   

FIGURE 28. AUSTRALIA & NEW ZEALAND MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)

FIGURE 29. REST OF ASIA-PACIFIC MOBILE PAYMENT MARKET, 2019-2027 (IN $ BILLION)

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