EUROPE WIFI ANALYTICS MARKET 2019-2028

ICT | Telecom and Internet

EUROPE WIFI ANALYTICS MARKET 2019-2028

Market By Component, Deployment, Application, End-user And Geography | Forecast 2019-2028

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An analysis by Triton Market Research concludes that the European wifi analytics market will grow and expand at a CAGR of 20.70% during the forthcoming period 2019-2028.



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The countries evaluated in the Europe wifi analytics market are:

•           Italy

•           The United Kingdom

•           Germany

•           Russia

•           France

•           Spain  

•           Rest of Europe

The increasing public wifi hotspot space is leading to the growing demand for wifi analytics in the United Kingdom. Boost & Co invested in a UK-based firm, Purple wifi. They provide a wifi platform to businesses for them to offer free wifi usage to their customers. They aim to understand their customer behavior better through this activity. Moreover, due to the growing number of consumers, telecommunication companies are shifting data off their cellular networks to make the used bandwidth available.

As a part of this trend, carriers have already started to provide wifi calling and are also making huge investments for high-standard connectivity, aiming at better call quality. Besides, phone manufacturers have begun offering handsets that are able to swap between cellular and wifi networks effectively. These developments indicate the growth of the European wifi analytics market.

In the United Kingdom, people expect free wifi to be available in public spaces like restaurants, hotels and retailers. For instance, the deployment at London Underground offers free public wifi on its transport networks. With the implementation of smart street initiatives like superfast Wave 2 wifi in public spaces, the wifi analytics market in the country is likely to grow further in the next coming years.

Purple is a company providing a wifi analytics platform. Purple wifi is a well-established guest wifi analytics product provided by the company. The company enables businesses to look at their physical spaces by providing customer behavior insights. It works with different brands, including Merlin Entertainments, McDonald's, Walmart, Michael Kors and Miami Heat. The company is headquartered in Oldham, UK.

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Table of Content

1.    EUROPE WIFI ANALYTICS MARKET - SUMMARY

2.    INDUSTRY OUTLOOK

2.1. MARKET DEFINITION

2.2. KEY INSIGHTS

2.2.1.   SERVICE IS ANTICIPATED TO GROW AT HIGHEST CAGR

2.2.2.   RISE IN ADOPTION OF INTERNET OF THINGS AND MOBILE-CONNECTED SMART OBJECTS

2.3. PORTER’S FIVE FORCE ANALYSIS

2.3.1.   THREAT OF NEW ENTRANTS

2.3.2.   THREAT OF SUBSTITUTE

2.3.3.   BARGAINING POWER OF SUPPLIERS

2.3.4.   BARGAINING POWER OF BUYERS

2.3.5.   THREAT OF COMPETITIVE RIVALRY

2.4. MARKET ATTRACTIVENESS INDEX

2.5. VENDOR SCORECARD

2.6. IMPACT OF COVID-19 ON WIFI ANALYTICS

2.7. MARKET DRIVERS

2.7.1.   SURGE IN DEPLOYMENT OF PUBLIC WIFI

2.7.2.   RISE IN USAGE OF MOBILE PHONES

2.7.3.   RISE IN INVESTMENTS ON WIFI ANALYTICS

2.8. MARKET OPPORTUNITIES

2.8.1.   ESCALATION IN ADOPTION OF BIG DATA ANALYTICS

2.9. MARKET RESTRAINTS

2.9.1.   LACK OF STANDARDIZED REGULATORY COMPLIANCE ACROSS THE GLOBE

2.10. MARKET CHALLENGES

2.10.1.   LACK OF INFRASTRUCTURE IN DEVELOPING COUNTRIES

3.    EUROPE WIFI ANALYTICS MARKET OUTLOOK - BY COMPONENT

3.1. SOLUTION

3.2. SERVICE

4.    EUROPE WIFI ANALYTICS MARKET OUTLOOK - BY DEPLOYMENT

4.1. CLOUD

4.2. ON-PREMISE

5.    EUROPE WIFI ANALYTICS MARKET OUTLOOK - BY APPLICATION

5.1. WIFI PRESENCE ANALYTICS

5.2. WIFI MARKETING ANALYTICS

6.    EUROPE WIFI ANALYTICS MARKET OUTLOOK - BY END-USER

6.1. RETAIL

6.2. HOSPITALITY

6.3. SPORTS AND ENTERTAINMENT

6.4. TRANSPORTATION

6.5. HEALTHCARE

6.6. OTHERS

7.    EUROPE WIFI ANALYTICS MARKET – REGIONAL OUTLOOK

7.1. UNITED KINGDOM

7.2. GERMANY

7.3. FRANCE

7.4. SPAIN

7.5. ITALY

7.6. RUSSIA

7.7. REST OF EUROPE

8.    COMPETITIVE LANDSCAPE

8.1. ARUBA (HEWLETT PACKARD ENTERPRISE DEVELOPMENT LP)

8.2. BLIX

8.3. CISCO SYSTEMS INC

8.4. CLOUD4WI INC

8.5. FORTINET INC

8.6. GOZONE WIFI LLC

8.7. PURPLE INNOVATION LLC

8.8. RUCKUS NETWORKS (COMMSCOPE INC)

8.9. SKYFII LIMITED

8.10. YELP INC

8.11. HUGHES NETWORK SYSTEMS LLC

8.12. SINGTEL

8.13. RETAILNEXT INC

9.    METHODOLOGY & SCOPE

9.1. RESEARCH SCOPE

9.2. SCOPE OF STUDY

9.3. RESEARCH METHODOLOGY

List of Tables

TABLE 1: EUROPE WIFI ANALYTICS MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)

TABLE 2: MARKET ATTRACTIVENESS INDEX

TABLE 3: VENDOR SCORECARD

TABLE 4: EUROPE WIFI ANALYTICS MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)

TABLE 5: EUROPE WIFI ANALYTICS MARKET, BY COMPONENT, 2019-2028 (IN $ MILLION)

TABLE 6: EUROPE WIFI ANALYTICS MARKET, BY DEPLOYMENT, 2019-2028 (IN $ MILLION)

TABLE 7: EUROPE WIFI ANALYTICS MARKET, BY APPLICATION, 2019-2028 (IN $ MILLION)

TABLE 8: EUROPE WIFI ANALYTICS MARKET, BY END-USER, 2019-2028 (IN $ MILLION)

List of Figures

FIGURE 1: EUROPE WIFI ANALYTICS MARKET, BY COMPONENT, 2018 & 2028 (IN %)

FIGURE 2: PORTER’S FIVE FORCE ANALYSIS

FIGURE 3: EUROPE WIFI ANALYTICS MARKET, BY SOLUTION, 2019-2028 (IN $ MILLION)

FIGURE 4: EUROPE WIFI ANALYTICS MARKET, BY SERVICE, 2019-2028 (IN $ MILLION)

FIGURE 5: EUROPE WIFI ANALYTICS MARKET, BY CLOUD, 2019-2028 (IN $ MILLION)

FIGURE 6: EUROPE WIFI ANALYTICS MARKET, BY ON-PREMISE, 2019-2028 (IN $ MILLION)

FIGURE 7: EUROPE WIFI ANALYTICS MARKET, BY WIFI PRESENCE ANALYTICS, 2019-2028 (IN $ MILLION)

FIGURE 8: EUROPE WIFI ANALYTICS MARKET, BY WIFI MARKETING ANALYTICS, 2019-2028 (IN $ MILLION)

FIGURE 9: EUROPE WIFI ANALYTICS MARKET, BY RETAIL, 2019-2028 (IN $ MILLION)

FIGURE 10: EUROPE WIFI ANALYTICS MARKET, BY HOSPITALITY, 2019-2028 (IN $ MILLION)

FIGURE 11: EUROPE WIFI ANALYTICS MARKET, BY SPORTS AND ENTERTAINMENT, 2019-2028 (IN $ MILLION)

FIGURE 12: EUROPE WIFI ANALYTICS MARKET, BY TRANSPORTATION, 2019-2028 (IN $ MILLION)

FIGURE 13: EUROPE WIFI ANALYTICS MARKET, BY HEALTHCARE, 2019-2028 (IN $ MILLION)

FIGURE 14: EUROPE WIFI ANALYTICS MARKET, BY OTHERS, 2019-2028 (IN $ MILLION)

FIGURE 15: EUROPE WIFI ANALYTICS MARKET, REGIONAL OUTLOOK, 2018 & 2028 (IN %)

FIGURE 16: UNITED KINGDOM WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 17: GERMANY WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 18: FRANCE WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 19: SPAIN WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 20: ITALY WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 21: RUSSIA WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

FIGURE 22: REST OF EUROPE WIFI ANALYTICS MARKET, 2019-2028 (IN $ MILLION)

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