INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET 2021-2026

Consumer Goods & Services | Food & Beverages

INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET 2021-2026

Market by RTD Type | Forecast 2021-2026

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As per Triton Market Research’s report, the alcoholic ready-to-to-drinks (RTDs) market is estimated to witness progress at a compound annual growth rate of 10.29% (in value) and 12.15% (in volume) over the forecasted period 2021-2026. It is estimated to gain revenue worth $XX million by 2026.

The growing interest in alcoholic ready-to-drinks among young urban adults, especially among consumers aged 20 to 35-years-old, is supporting the market’s growth in India. This trend is being encouraged by rising disposable income levels and a growing number of bars/pubs across major cities. Further, strong new product development is boosting the sales of alcoholic RTDs in the country. Consumers are thus gaining access to a wide range of options, including products specifically developed for Indian tastes. For instance, Magic Moments Electra is of similar strength to the strong beers that are popular in the country. 

Increasing taxation is expected to be the key constraint to the growth of the Indian alcoholic RTDs market during the forecast period. However, this market is likely to be impacted less by tax hikes in comparison to spirits, which state governments consider more dangerous to health and link to numerous social problems. Therefore, as mentioned above, all these factors are estimated to widen the scope and growth of the alcoholic ready-to-drinks market across India.

Triton Market Research’s report on the Indian alcoholic ready-to-drinks (RTDs) market provides an in-depth insight and segmentation analysis of the market. The detailed analysis of the market includes the market share analysis, brand share analysis, PESTEL analysis, impact of COVID-19, and the market attractiveness index. The segmentation analysis of the Indian alcoholic ready-to-drinks (RTDs) market includes the market by RTD type (spirit-based RTDs).

The renowned players profiled in the alcoholic ready-to-drinks market are Diageo Plc, Bacardi and Co Ltd, and Radico Khaitan Ltd. 

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Table of Content

1. INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET – SUMMARY

1.1. COUNTRY SNAPSHOT

1.2. MARKET SIZE & FORECAST

1.3. MARKET DRIVING ASPECTS

1.4. MARKET RESTRAINING ASPECTS

1.5. KEY PLAYERS

2. INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET OUTLOOK

2.1. IMPACT OF COVID-19 ON INDIA ALCOHOLIC RTDS MARKET

2.2. PESTLE ANALYSIS

2.2.1. POLITICAL

2.2.2. ECONOMICAL

2.2.3. SOCIAL

2.2.4. TECHNOLOGICAL

2.2.5. LEGAL

2.2.6. ENVIRONMENTAL

2.3. MARKET ATTRACTIVENESS INDEX

2.4. MARKET SHARE ANALYSIS OF KEY PLAYERS

2.5. BRAND SHARE ANALYSIS

3. INDIA ALCOHOLIC RTD MARKET SEGMENTATION - BY RTD TYPE (IN TERMS OF VALUE: $ MILLION & IN TERMS OF VOLUME: MILLION LITRES)

3.1. SPIRIT-BASED RTDS

4. COMPETITIVE LANDSCAPE

4.1. BACARDI AND CO LTD

4.2. RADICO KHAITAN LTD

4.3. DIAGEO PLC

5. RESEARCH METHODOLOGY & SCOPE

5.1. RESEARCH SCOPE & DELIVERABLES

5.2. SOURCES OF DATA

5.3. RESEARCH METHODOLOGY

List of Tables

TABLE 1: INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN $ MILLION)

TABLE 2: INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN MILLION LITRES)

TABLE 3: INDIA – COUNTRY SNAPSHOT

TABLE 4: MARKET SHARE ANALYSIS OF KEY PLAYERS, 2018 & 2019 (IN %)

TABLE 5: BRAND SHARE ANALYSIS, 2018 & 2019 (IN %)

TABLE 6: INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET, BY RTD TYPE, 2021-2026 (IN $ MILLION)

TABLE 7: INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET, BY RTD TYPE, 2021-2026 (IN MILLION LITRES)

List of Figures

FIGURE 1: INDIA ALCOHOLIC READY-TO-DRINKS (RTDS) MARKET 2021-2026 (IN $ MILLION)

FIGURE 2: MARKET ATTRACTIVENESS INDEX

FIGURE 3: MARKET SHARE ANALYSIS OF KEY PLAYERS, 2018 & 2019 (IN %)

FIGURE 4: BRAND SHARE ANALYSIS, 2018 & 2019 (IN %)

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