LATIN AMERICA BIG DATA IN E-COMMERCE MARKET 2019-2028

ICT | Telecom and Internet

LATIN AMERICA BIG DATA IN E-COMMERCE MARKET 2019-2028

Market By Deployment, Data Type, Solution, End-user And Geography | Forecast 2019-2028

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According to an analysis by Triton Market Research, the Big Data in e-commerce market in Latin America will grow and expand at a CAGR of 11.21%, in the forecasting period 2019-2028.

The countries reviewed in the Latin American Big Data in e-commerce market are:

•     Mexico

     Brazil

     Rest of Latin America



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The Latin American e-commerce industry has a lot of untapped potential opportunities to grow over the forthcoming years. It is reported that online sales are expected to experience further growth in the coming years. The constant increase in the e-commerce industry will lead to enormous growth in data inflow requiring effective ways to harness and manage it, thereby fueling the demand for Big Data tools. There is an increase in the investments towards the development and advancement of Big Data technologies for different sectors in Brazil. As the e-commerce sector is still in its developing stage, corporations are integrating Big Data software and hardware services intending to gain better customer insights and provide maximum customer satisfaction. These developments indicate an increased application of Big Data in e-commerce in Brazil, thereby aiding the regional market growth.

Increased use of social networking & mobile phones, growing internet penetration, and growing data volumes processed by the companies are the primary drivers of the Big Data technology in Brazil. Growing investments towards Big Data technology by private corporations like Priced, a startup company in Brazil, are also likely to offer potential opportunities for growth of the market in Brazil over the estimated period.

Microsoft Corporation is a company that is engaged in the development, licensing and providing software products & services. The company offers different products, including cross-device productivity applications, business solution applications, server applications, desktop and server management tools, video games and software development tools. It also offers consulting services and cloud-based solutions. The company is headquartered in Redmond, Washington, the US and operates across the Americas, the Middle East and Africa, Asia-Pacific and Europe.

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Table of Content

1.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET - SUMMARY

2.    INDUSTRY OUTLOOK

2.1. MARKET DEFINITION

2.2. PARENT MARKET ANALYSIS: BIG DATA MARKET

2.3. EVOLUTION & TRANSITION OF BIG DATA

2.4. KEY INSIGHTS

2.4.1. UNSTRUCTURED DATA OFFERS LUCRATIVE GROWTH OPPORTUNITIES

2.4.2. CLOUD IS THE MOST PREFERRED DEPLOYMENT MODE

2.4.3. CONTEXTUAL & PROGRAMMATIC ADVERTISING – KEY TREND

2.4.4. RISE IN SUBSCRIPTION-BASED BUSINESS MODELS

2.5. PORTER’S FIVE FORCE ANALYSIS

2.5.1. THREAT OF NEW ENTRANTS

2.5.2. THREAT OF SUBSTITUTE

2.5.3. BARGAINING POWER OF BUYERS

2.5.4. BARGAINING POWER OF SUPPLIERS

2.5.5. THREAT OF COMPETITIVE RIVALRY

2.6. MARKET ATTRACTIVENESS INDEX

2.7. VENDOR SCORECARD

2.8. INDUSTRY COMPONENTS

2.9. MARKET DRIVERS

2.9.1. ADOPTION OF BIG DATA BY ONLINE RETAILERS TO GAIN COMPETITIVE ADVANTAGE

2.9.2. E-RETAILERS USING BIG DATA FOR CUSTOMER BEHAVIORAL ANALYSIS & PERSONALIZED RECOMMENDATIONS

2.10. MARKET RESTRAINTS

2.10.1. LACK OF BIG DATA PROFESSIONALS

2.11. MARKET OPPORTUNITIES

2.11.1. GROWING PREFERENCE OF CONSUMERS TOWARDS ONLINE PAYMENT METHODS

2.11.2. MASSIVE GROWTH IN THE DATA GENERATION

2.12. MARKET CHALLENGES

2.12.1. PRIVACY OF BIG DATA – MAJOR CHALLENGE

3.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET OUTLOOK - BY DEPLOYMENT

3.1. CLOUD-BASED

3.2. ON-PREMISES

4.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET OUTLOOK - BY DATA TYPE

4.1. STRUCTURED

4.2. UNSTRUCTURED

4.3. SEMI-STRUCTURED

5.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET OUTLOOK - BY SOLUTION

5.1. CONTENT ANALYTICS

5.2. CUSTOMER ANALYTICS

5.3. FRAUD DETECTION

5.4. RISK MANAGEMENT

6.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET OUTLOOK - BY END-USER

6.1. ONLINE CLASSIFIED

6.2. ONLINE EDUCATION

6.3. ONLINE FINANCIAL

6.4. ONLINE RETAIL

6.5. ONLINE TRAVEL AND LEISURE

6.6. OTHER END-USERS

7.    LATIN AMERICA BIG DATA IN E-COMMERCE MARKET – REGIONAL OUTLOOK

7.1. BRAZIL

7.2. MEXICO

7.3. REST OF LATIN AMERICA

8.    COMPETITIVE LANDSCAPE

8.1. MICROSOFT CORPORATION

8.2. IBM CORPORATION

8.3. ORACLE

8.4. AMAZON WEB SERVICES INC

8.5. SAP SE

8.6. HEWLETT PACKARD ENTERPRISE

8.7. DATA USA

8.8. CLOUDERA INC

8.9. SAS INSTITUTE INC

8.10. TERADATA CORPORATION

8.11. GUAVUS INC

8.12.  PALANTIR TECHNOLOGIES

8.13.  HITACHI LTD

8.14. DELL TECHNOLOGIES

8.15. SPLUNK INC

9.    RESEARCH METHODOLOGY & SCOPE

9.1. RESEARCH SCOPE & DELIVERABLES

9.2. SOURCES OF DATA

9.3. RESEARCH METHODOLOGY

List of table

TABLE 1: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)   

TABLE 2: EVOLUTION & TRANSITION OF BIG DATA          

TABLE 3: VENDOR SCORECARD        

TABLE 4: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY DEPLOYMENT, 2019-2028 (IN $ MILLION)          

TABLE 5: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY DATA TYPE, 2019-2028 (IN $ MILLION)        

TABLE 6: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY SOLUTION, 2019-2028 (IN $ MILLION)        

TABLE 7: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY END-USER, 2019-2028 (IN $ MILLION)        

TABLE 8: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)   

List of Figures

FIGURE 1: MARKET ATTRACTIVENESS INDEX       

FIGURE 2: INDUSTRY COMPONENTS

FIGURE 3: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY CLOUD-BASED, 2019-2028 (IN $ MILLION)          

FIGURE 4: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ON-PREMISES, 2019-2028 (IN $ MILLION)          

FIGURE 5: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY STRUCTURED, 2019-2028 (IN $ MILLION)          

FIGURE 6: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY UNSTRUCTURED, 2019-2028 (IN $ MILLION)

FIGURE 7: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY SEMI-STRUCTURED, 2019-2028 (IN $ MILLION)

FIGURE 8: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY CONTENT ANALYTICS, 2019-2028 (IN $ MILLION)

FIGURE 9: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY CUSTOMER ANALYTICS, 2019-2028 (IN $ MILLION)

FIGURE 10: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY FRAUD DETECTION, 2019-2028 (IN $ MILLION)

FIGURE 11: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY RISK MANAGEMENT, 2019-2028 (IN $ MILLION)

FIGURE 12: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ONLINE CLASSIFIED, 2019-2028 (IN $ MILLION)

FIGURE 13: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ONLINE EDUCATION, 2019-2028 (IN $ MILLION)

FIGURE 14: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ONLINE FINANCIAL, 2019-2028 (IN $ MILLION)

FIGURE 15: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ONLINE RETAIL, 2019-2028 (IN $ MILLION)          

FIGURE 16: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY ONLINE TRAVEL AND LEISURE, 2019-2028 (IN $ MILLION)     

FIGURE 17: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, BY OTHER END-USERS, 2019-2028 (IN $ MILLION)

FIGURE 18: LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, REGIONAL OUTLOOK, 2019 & 2028 (IN %)

FIGURE 19: BRAZIL BIG DATA IN E-COMMERCE MARKET, 2019-2028 (IN $ MILLION)         

FIGURE 20: MEXICO BIG DATA IN E-COMMERCE MARKET, 2019-2028 (IN $ MILLION)       

FIGURE 21: REST OF LATIN AMERICA BIG DATA IN E-COMMERCE MARKET, 2019-2028 (IN $ MILLION)      

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