MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET 2019-2028

ICT | IT Hardware and data centers

MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET 2019-2028

Market By Component, Deployment, Organization Size, Function, Industrial Vertical, And Country | Forecast 2019-2028

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As calculated by Triton’s research report, the augmented analytics market in the Middle East and Africa is estimated to develop at a compound annual growth rate of 22.73% through the years 2019-2028.



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The countries considered for analysis in this market are:

        The United Arab Emirates

        Turkey

        South Africa

        Saudi Arabia

        Rest of Middle East & Africa

In Turkey, the banking sector contributes largely to the overall financial system. Moreover, it is known for its innovative services and advanced consumer experience, and has shown a pioneering approach in terms of chatbot adaptation. Several banks prefer to include the feature that allows consumers to make transactions, while gaining virtual assistance through these chatbots. At the moment, banks having a large customer base have implemented these chatbots, but it is expected for the medium-sized banks to adapt to this innovation in the future.

Above all, the adoption of chatbots by banks is predicted to influence insurance and pension companies, portfolio management enterprises, and other financial service providers to also adopt this innovative technology. As chatbots have an interface that help the users analyze their data efficiently, their growth will ultimately boost Turkey’s augmented analytics market in the upcoming years.

Saudi Arabia is another country that has formulated and launched a nation-wide policy on AI. The Saudi Data and Artificial Intelligence Authority (SDAIA) had launched the AI policy to lead the country’s transformation into a data-driven economy. Further, the country’s 2030 vision aims to create sustainable cities and ensure optimum utilization of resources in the economy’s vital sectors. This has led the government to understand the importance of AI and automation to enhance its competence. Additionally, the country has made plans to initiate educational reforms to be aligned with AI and digital skills. Therefore, the development in AI will enhance its use for data analysis, in turn, offering growth opportunities to the augmented analytics market. 

Salesforce Inc is involved in developing enterprise cloud computing solutions. It provides cloud services and personalized customer services to its broad clientele base. The company delivers a marketing cloud, commerce cloud, community cloud, and sales platform. It also offers ‘Einstein,’ an AI cloud service to provide predictions and suggestions for business operations in leading companies. It markets and offers services in various regions, including the Middle East and Africa.

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Table of Content

1.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET - SUMMARY     

2.    INDUSTRY OUTLOOK

2.1. MARKET DEFINITION     

2.2. KEY INSIGHTS      

2.2.1.   HUGE ADOPTION OF BUSINESS INTELLIGENCE TOOLS 

2.2.2.   INCREASE IN VOLUME OF COMPLEX BUSINESS DATA   

2.3. IMPACT OF COVID-19 ON AUGMENTED ANALYTICS MARKET 

2.4. PORTER’S FIVE FORCES ANALYSIS

2.4.1.   THREAT OF NEW ENTRANTS   

2.4.2.   THREAT OF SUBSTITUTE           

2.4.3.   BARGAINING POWER OF BUYERS     

2.4.4.   BARGAINING POWER OF SUPPLIERS

2.4.5.   THREAT OF COMPETITIVE RIVALRY  

2.5. MARKET ATTRACTIVENESS INDEX  

2.6. VENDOR SCORECARD 

2.7. MARKET DRIVERS         

2.7.1.   NEED TO INCREASE PRODUCTIVITY AND DEMOCRATIZE ANALYTICS         

2.7.2.   RISE IN AWARENESS OF AUGMENTED ANALYTICS AMONG ENTERPRISES

2.7.3.   GROWTH IN NEED TO MAKE WORK EASIER           

2.8. MARKET RESTRAINTS  

2.8.1.   DATA SECURITY CONCERNS   

2.8.2.   SLOW ADOPTION OF ADVANCED ANALYTICS SOLUTIONS IN UNDERDEVELOPED REGIONS    

2.9. MARKET OPPORTUNITIES       

2.9.1.   GROWING INVESTMENTS IN BOTS     

2.9.2.   INCREASE IN ADOPTION OF MACHINE LEARNING, ARTIFICIAL INTELLIGENCE, AND NATURAL LANGUAGE PROCESSING TECHNOLOGIES          

2.10. MARKET CHALLENGES          

2.10.1.  LACK OF SKILLED WORKFORCE         

3.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET OUTLOOK - BY COMPONENT   

3.1. SOFTWARE

3.2. SERVICES 

4.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET OUTLOOK - BY DEPLOYMENT 

4.1. CLOUD       

4.2. ON-PREMISES     

5.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET OUTLOOK - BY ORGANIZATION SIZE 

5.1. LARGE ORGANIZATIONS          

5.2. SMALL & MEDIUM-SIZED ENTERPRISES (SMEs) 

6.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET OUTLOOK - BY FUNCTION        

6.1. SALES & MARKETING    

6.2. FINANCE   

6.3. IT      

6.4. OPERATIONS       

6.5. OTHER       

7.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET OUTLOOK - BY INDUSTRIAL VERTICAL        

7.1. RETAIL       

7.2. HEALTHCARE & LIFE SCIENCE          

7.3. BFSI

7.4. IT & TELECOMMUNICATION    

7.5. MANUFACTURING          

7.6. GOVERNMENT     

7.7. TRANSPORTATION AND LOGISTICS 

7.8. OTHERS     

8.    MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET - REGIONAL OUTLOOK     

8.1. UNITED ARAB EMIRATES         

8.2. TURKEY     

8.3. SAUDI ARABIA     

8.4. SOUTH AFRICA   

8.5. REST OF MIDDLE EAST & AFRICA    

9.    COMPETITIVE LANDSCAPE

9.1. SALESFORCE      

9.2. SAP SE       

9.3. IBM CORPORATION       

9.4. MICROSOFT CORPORATION  

9.5. ORACLE CORPORATION

9.6. TABLEAU SOFTWARE (ACQUIRED BY SALESFORCE)   

9.7. MICROSTRATEGY           

9.8. SAS INSTITUTE INC       

9.9. QLIK

9.10. TIBCO SOFTWARE       

9.11. SISENSE 

9.12. INFORMATION BUILDERS     

9.13. YELLOWFIN        

9.14. THOUGHTSPOT 

9.15. DOMO       

10. METHODOLOGY & SCOPE  

10.1. RESEARCH SCOPE & DELIVERABLES      

10.2. SOURCES OF DATA     

10.3. RESEARCH METHODOLOGY

List of Tables

TABLE 1. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)

TABLE 2. MARKET ATTRACTIVENESS INDEX

TABLE 3. VENDOR SCORECARD

TABLE 4. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY COMPONENT, 2019-2028 (IN $ MILLION)

TABLE 5. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY DEPLOYMENT, 2019-2028 (IN $ MILLION)

TABLE 6. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY ORGANIZATION SIZE, 2019-2028 (IN $ MILLION)

TABLE 7. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY FUNCTION, 2019-2028 (IN $ MILLION)

TABLE 8. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY INDUSTRIAL VERTICAL, 2019-2028 (IN $ MILLION)

TABLE 9. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)

List of Figures

FIGURE 1. PORTER’S FIVE FORCES ANALYSIS

FIGURE 2. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY SOFTWARE, 2019-2028 (IN $ MILLION)

FIGURE 3. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY SERVICES, 2019-2028 (IN $ MILLION)

FIGURE 4. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY CLOUD, 2019-2028 (IN $ MILLION)

FIGURE 5. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY ON-PREMISES, 2019-2028 (IN $ MILLION)

FIGURE 6. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY LARGE ORGANIZATION, 2019-2028 (IN $ MILLION)

FIGURE 7. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY SMALL & MEDIUM-SIZED ENTERPRISES (SMEs), 2019-2028 (IN $ MILLION)

FIGURE 8. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY SALES & MARKETING, 2019-2028 (IN $ MILLION)

FIGURE 9. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY FINANCE, 2019-2028 (IN $ MILLION)

FIGURE 10. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY IT, 2019-2028 (IN $ MILLION)

FIGURE 11. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY OPERATIONS, 2019-2028 (IN $ MILLION)

FIGURE 12. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY OTHER, 2019-2028 (IN $ MILLION)

FIGURE 13. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY RETAIL, 2019-2028 (IN $ MILLION)

FIGURE 14. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY HEALTHCARE & LIFE SCIENCE, 2019-2028 (IN $ MILLION)

FIGURE 15. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY BFSI, 2019-2028 (IN $ MILLION)

FIGURE 16. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY IT & TELECOMMUNICATION, 2019-2028 (IN $ MILLION)

FIGURE 17. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY MANUFACTURING, 2019-2028 (IN $ MILLION)

FIGURE 18. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY GOVERNMENT, 2019-2028 (IN $ MILLION)

FIGURE 19. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY TRANSPORTATION AND LOGISTICS, 2019-2028 (IN $ MILLION)

FIGURE 20. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, BY OTHERS, 2019-2028 (IN $ MILLION)

FIGURE 21. MIDDLE EAST AND AFRICA AUGMENTED ANALYTICS MARKET, REGIONAL OUTLOOK, 2019 AND 2028 (IN %)

FIGURE 22. UNITED ARAB EMIRATES AUGMENTED ANALYTICS MARKET 2019-2028 (IN $ MILLION)

FIGURE 23. TURKEY AUGMENTED ANALYTICS MARKET 2019-2028 (IN $ MILLION)

FIGURE 24. SAUDI ARABIA AUGMENTED ANALYTICS MARKET 2019-2028 (IN $ MILLION)

FIGURE 25. SOUTH AFRICA AUGMENTED ANALYTICS MARKET 2019-2028 (IN $ MILLION)

FIGURE 26. REST OF MIDDLE EAST & AFRICA AUGMENTED ANALYTICS MARKET 2019-2028 (IN $ MILLION)

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