Market by Kombucha Type, Distributors, and Country | Forecast 2019-2028
The Asia-Pacific kombucha market is expected to grow at 24.43% of CAGR during the evaluated years 2019-2028.
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The countries reviewed
in this market include:
• India
• China
• Japan
• Australia & New Zealand
• South Korea
• ASEAN countries
• Rest of APAC
In the region, the
demand for drinks that help consumers get accustomed to essential nutrition is
proliferating. Moreover, kombucha is readily available for consumers on retail
shelves, which is influencing the progress of the kombucha market in the APAC
region. Furthermore, kombucha is known as a native drink in Japan. Here, the
consumers prefer it mild brownish, fermented using kelp-based tea. In contrast,
for consumers in other countries, it is lightly carbonated, sweet fermented
tea. Additionally, the companies in the country are innovating with different
types and styles of kombucha beverages. Hence, the kombucha market has gained
significant traction owing to the rising innovation by companies in Japan.
Kombucha has gone
mainstream in several countries, including India, owing to the rise in the
number of fitness-conscious consumers. The consumers are opting for beverages
with functional benefits, thereby propelling the market’s revenue in the
country. Even the surging financial endorsements from multiple manufacturers
are augmenting the growth of the kombucha market’s revenue. For instance, Starbucks
launched six different kombucha flavors under its evolution fresh label.
Therefore, the above-mentioned factors signify the steady growth of the
kombucha market in India in the upcoming years.
The Hain Celestial
Group Inc is a food manufacturing company, producing and marketing organic and
natural food products. Its product portfolio includes personal care products,
infant and toddler food, beverages, tea, granolas, and more. The company is
known to sell its products through supermarkets, natural food stores,
convenience stores, foodservice channels, and e-commerce retailers. Among the
products, it also offers Celestial organics kombucha and Celestial seasonings
kombucha energy shots to its vast consumer base. The company has its operations
in different regions, including Asia-Pacific.
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VIEW REPORT1. ASIA-PACIFIC
KOMBUCHA MARKET - SUMMARY
2. INDUSTRY
OUTLOOK
2.1. MARKET
DEFINITION
2.2. TIMELINE
OF KOMBUCHA
2.3. KEY
INSIGHTS
2.3.1. EXEMPTION
FROM ALCOHOL TAX AND REGULATORY CODE
2.3.2. PACKAGING
INNOVATIONS
2.3.3. HIGH
DEMAND FOR FORTIFIED FOOD AND BEVERAGE PRODUCTS
2.4. IMPACT
OF COVID-19 ON KOMBUCHA MARKET
2.5. PORTER’S
FIVE FORCES ANALYSIS
2.5.1. THREAT
OF NEW ENTRANTS
2.5.2. THREAT
OF SUBSTITUTE
2.5.3. BARGAINING
POWER OF BUYERS
2.5.4. BARGAINING
POWER OF SUPPLIERS
2.5.5. THREAT
OF COMPETITIVE RIVALRY
2.6. KEY
IMPACT ANALYSIS
2.6.1. PRICE
2.6.2. KOMBUCHA
FLAVORS
2.6.3. LABELLING
2.7. MARKET
ATTRACTIVENESS INDEX
2.8. INDUSTRY
COMPONENTS
2.8.1. RESEARCH
& DEVELOPMENT
2.8.2. MANUFACTURERS
2.8.3. DISTRIBUTORS
2.8.4. RETAILERS
& END-USERS
2.9. MARKET
DRIVERS
2.9.1. TREND
OF HEALTH DRINKS AND HEALTHY HYDRATION
2.9.2. DEMAND
FOR FLAVORED KOMBUCHA DRINKS
2.10. MARKET RESTRAINTS
2.10.1. AVAILABILITY
OF VARIOUS ALTERNATIVES FOR CONSUMERS
2.11. MARKET OPPORTUNITIES
2.11.1. HEALTH
CONCERNS RESULT IN INCREASED CONSUMPTION OF FUNCTIONAL BEVERAGES
2.11.2. INCREASING
R&D AND INNOVATIONS TO EXPAND PRODUCT PORTFOLIO
2.12. MARKET CHALLENGES
2.12.1. REGULATORY
ISSUES ASSOCIATED WITH MARKETING OF KOMBUCHA
3. ASIA-PACIFIC
KOMBUCHA MARKET OUTLOOK - BY KOMBUCHA TYPE
3.1. ORIGINAL/REGULAR
KOMBUCHA
3.2. FLAVORED
KOMBUCHA
3.2.1. CITRUS
3.2.2. APPLE,
COCONUT, AND MANGO
3.2.3. HERBS
AND SPICES
3.2.4. FLOWER
3.2.5. BERRIES
3.2.6. OTHER
FLAVORS
4. ASIA-PACIFIC
KOMBUCHA MARKET OUTLOOK - BY DISTRIBUTORS
4.1. SUPERMARKETS
& HYPERMARKETS
4.2. HEALTH
STORES
4.3. E-COMMERCE
4.4. OTHER
DISTRIBUTORS
5. ASIA-PACIFIC
KOMBUCHA MARKET - REGIONAL OUTLOOK
5.1. CHINA
5.2. JAPAN
5.3. INDIA
5.4. SOUTH
KOREA
5.5. ASEAN
COUNTRIES
5.6. AUSTRALIA
& NEW ZEALAND
5.7. REST
OF ASIA-PACIFIC
6. COMPETITIVE
LANDSCAPE
6.1. GTs
LIVING FOODS
6.2. PEPSICO
INC (KEVITA KOMBUCHA)
6.3. HEALTH-ADE
KOMBUCHA
6.4. REVIVE
KOMBUCHA
6.5. THE
HAIN CELESTIAL GROUP INC
6.6. BREW
DR KOMBUCHA
6.7. HUMM
KOMBUCHA LLC
6.8. WONDER
DRINK KOMBUCHA
6.9. MAKANA
BEVERAGES INC (THEBU KOMBUCHA)
6.10.NESSALLA KOMBUCHA
6.11. LIVE SODA LLC
6.12. GO KOMBUCHA
6.13.KOSMIC KOMBUCHA
6.14.NEW AGE BEVERAGES CORPORATION
(BUCHA KOMBUCHA)
6.15. SUJA LIFE LLC
7. RESEARCH
METHODOLOGY & SCOPE
7.1. RESEARCH
SCOPE & DELIVERABLES
7.2. SOURCES
OF DATA
7.3. RESEARCH
METHODOLOGY
TABLE 1: ASIA-PACIFIC
KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 2: ASIA-PACIFIC
KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 3: ASIA-PACIFIC
KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 4: ASIA-PACIFIC
KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 5: ASIA-PACIFIC KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
FIGURE 1: TIMELINE OF
KOMBUCHA
FIGURE 2: KEY BUYING
IMPACT ANALYSIS
FIGURE 3: MARKET
ATTRACTIVENESS INDEX
FIGURE 4: INDUSTRY
COMPONENTS
FIGURE 5: ASIA-PACIFIC
KOMBUCHA MARKET, BY ORIGINAL/REGULAR KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 6: ASIA-PACIFIC
KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 7: ASIA-PACIFIC
KOMBUCHA MARKET, BY CITRUS, 2019-2028 (IN $ MILLION)
FIGURE 8: ASIA-PACIFIC
KOMBUCHA MARKET, BY APPLE, COCONUT, AND MANGO, 2019-2028 (IN $ MILLION)
FIGURE 9: ASIA-PACIFIC
KOMBUCHA MARKET, BY HERBS AND SPICES, 2019-2028 (IN $ MILLION)
FIGURE 10: ASIA-PACIFIC
KOMBUCHA MARKET, BY FLOWER, 2019-2028 (IN $ MILLION)
FIGURE 11: ASIA-PACIFIC
KOMBUCHA MARKET, BY BERRIES, 2019-2028 (IN $ MILLION)
FIGURE 12: ASIA-PACIFIC
KOMBUCHA MARKET, BY OTHER FLAVORS, 2019-2028 (IN $ MILLION)
FIGURE 13: ASIA-PACIFIC
KOMBUCHA MARKET, BY SUPERMARKETS & HYPERMARKETS, 2019-2028 (IN $ MILLION)
FIGURE 14: ASIA-PACIFIC
KOMBUCHA MARKET, BY HEALTH STORES, 2019-2028 (IN $ MILLION)
FIGURE 15: ASIA-PACIFIC
KOMBUCHA MARKET, BY E-COMMERCE, 2019-2028 (IN $ MILLION)
FIGURE 16: ASIA-PACIFIC
KOMBUCHA MARKET, BY OTHER DISTRIBUTORS, 2019-2028 (IN $ MILLION)
FIGURE 17: ASIA-PACIFIC
KOMBUCHA MARKET, REGIONAL OUTLOOK, 2019 AND 2028 (IN %)
FIGURE 18: CHINA
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 19: JAPAN
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 20: INDIA
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 21: SOUTH KOREA
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 22: ASEAN
COUNTRIES KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 23: AUSTRALIA
& NEW ZEALAND KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FUGURE 24: REST OF
ASIA-PACIFIC KOMBUCHA MARKET 2019-2028 (IN $ MILLION)