Market by Kombucha Type, Distributors, and Country | Forecast 2019-2028
Triton’s report predicts the Latin American kombucha market to register growth at a CAGR of 21.35% during the considered years of 2019-2028.
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The countries scrutinized in this market include:
• Brazil
• Mexico
• Rest of Latin America
Due to the rising
diabetic population across the region, the authorities have initiated mandatory
regulation for consumers to opt for healthy beverages. This is majorly driving
robust demand for kombucha from consumers. Moreover, companies have begun highlighting
the drink and its uses, suggesting kombucha consumption to reduce blood
pressure and other conditions, thereby increasing consumer preference towards
kombucha. Also, several local and international brands are working to create a
strong association between their brand and the concept of health, further
enhancing consumer trust. This further drives the sales of kombucha, in turn,
fueling the kombucha market across Latin America.
In Brazil, numerous
health experts claim that kombucha helps increase mental functions, assists in
weight loss, and stimulates the immune system, among others. These factors are
mainly augmenting the popularity of kombucha among the citizens. Additionally,
the consumer shift from unhealthy sugar bombs to healthy dietary options has
created several investment opportunities for the manufacturers. Moreover,
consumers realize the benefits offered by kombucha, incorporating it into their
diet, which adds to the growth of the kombucha market in the country.
Therefore, the changing lifestyles, along with rising health-conscious
consumers, are generating multiple opportunities for the Brazilian kombucha
market.
Wonder Drink Kombucha
is available in four distinct flavors with unique blends and black tea as the
base note. The kombucha wonder drink originated in Russia, along with Stash tea
and Tazo tea. Later on, Steve, the founder of Wonder Drink Kombucha, commenced
the product of kombucha in his house. This led to the production of authentic
kombucha, with the help of microbrewery experts and a microbiologist.
Furthermore, to maintain the organic product, the company utilizes natural
sweeteners, such as sugar cane. The company has its products delivered through
retail and online stores across various countries, including Latin American nations.
1. LATIN
AMERICA KOMBUCHA MARKET - SUMMARY
2. INDUSTRY
OUTLOOK
2.1. MARKET
DEFINITION
2.2. TIMELINE
OF KOMBUCHA
2.3. KEY
INSIGHTS
2.3.1. EXEMPTION
FROM ALCOHOL TAX AND REGULATORY CODE
2.3.2. PACKAGING
INNOVATIONS
2.3.3. HIGH
DEMAND FOR FORTIFIED FOOD AND BEVERAGE PRODUCTS
2.4. IMPACT
OF COVID-19 ON KOMBUCHA MARKET
2.5. PORTER’S
FIVE FORCES ANALYSIS
2.5.1. THREAT
OF NEW ENTRANTS
2.5.2. THREAT
OF SUBSTITUTE
2.5.3. BARGAINING
POWER OF BUYERS
2.5.4. BARGAINING
POWER OF SUPPLIERS
2.5.5. THREAT
OF COMPETITIVE RIVALRY
2.6. KEY
IMPACT ANALYSIS
2.6.1. PRICE
2.6.2. KOMBUCHA
FLAVORS
2.6.3. LABELLING
2.7. MARKET
ATTRACTIVENESS INDEX
2.8. INDUSTRY
COMPONENTS
2.8.1. RESEARCH
& DEVELOPMENT
2.8.2. MANUFACTURERS
2.8.3. DISTRIBUTORS
2.8.4. RETAILERS
& END-USERS
2.9. MARKET
DRIVERS
2.9.1. TREND
OF HEALTH DRINKS AND HEALTHY HYDRATION
2.9.2. DEMAND
FOR FLAVORED KOMBUCHA DRINKS
2.10. MARKET RESTRAINTS
2.10.1. AVAILABILITY
OF VARIOUS ALTERNATIVES FOR CONSUMERS
2.11. MARKET OPPORTUNITIES
2.11.1. HEALTH
CONCERNS RESULT IN INCREASED CONSUMPTION OF FUNCTIONAL BEVERAGES
2.11.2. INCREASING
R&D AND INNOVATIONS TO EXPAND PRODUCT PORTFOLIO
2.12. MARKET CHALLENGES
2.12.1. REGULATORY
ISSUES ASSOCIATED WITH MARKETING OF KOMBUCHA
3. LATIN
AMERICA KOMBUCHA MARKET OUTLOOK - BY KOMBUCHA TYPE
3.1. ORIGINAL/REGULAR
KOMBUCHA
3.2. FLAVORED
KOMBUCHA
3.2.1. CITRUS
3.2.2. APPLE,
COCONUT, AND MANGO
3.2.3. HERBS
AND SPICES
3.2.4. FLOWER
3.2.5. BERRIES
3.2.6. OTHER
FLAVORS
4. LATIN
AMERICA KOMBUCHA MARKET OUTLOOK - BY DISTRIBUTORS
4.1. SUPERMARKETS
& HYPERMARKETS
4.2. HEALTH
STORES
4.3. E-COMMERCE
4.4. OTHER
DISTRIBUTORS
5. LATIN
AMERICA KOMBUCHA MARKET - REGIONAL OUTLOOK
5.1. BRAZIL
5.2. MEXICO
5.3. REST
OF LATIN AMERICA
6. COMPETITIVE
LANDSCAPE
6.1. GTs
LIVING FOODS
6.2. PEPSICO
INC (KEVITA KOMBUCHA)
6.3. HEALTH-ADE
KOMBUCHA
6.4. REVIVE
KOMBUCHA
6.5. THE
HAIN CELESTIAL GROUP INC
6.6. BREW
DR KOMBUCHA
6.7. HUMM
KOMBUCHA LLC
6.8. WONDER
DRINK KOMBUCHA
6.9. MAKANA
BEVERAGES INC (THEBU KOMBUCHA)
6.10. NESSALLA KOMBUCHA
6.11. LIVE SODA LLC
6.12.GO KOMBUCHA
6.13. KOSMIC KOMBUCHA
6.14. NEW AGE BEVERAGES CORPORATION
(BUCHA KOMBUCHA)
6.15. SUJA LIFE LLC
7. RESEARCH
METHODOLOGY & SCOPE
7.1. RESEARCH
SCOPE & DELIVERABLES
7.2. SOURCES
OF DATA
7.3. RESEARCH
METHODOLOGY
TABLE 1: LATIN AMERICA KOMBUCHA
MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
TABLE 2: LATIN AMERICA
KOMBUCHA MARKET, BY KOMBUCHA TYPE, 2019-2028 (IN $ MILLION)
TABLE 3: LATIN AMERICA
KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
TABLE 4: LATIN AMERICA
KOMBUCHA MARKET, BY DISTRIBUTORS, 2019-2028 (IN $ MILLION)
TABLE 5: LATIN AMERICA KOMBUCHA MARKET, BY COUNTRY, 2019-2028 (IN $ MILLION)
FIGURE 1: TIMELINE OF
KOMBUCHA
FIGURE 2: KEY BUYING
IMPACT ANALYSIS
FIGURE 3: MARKET
ATTRACTIVENESS INDEX
FIGURE 4: INDUSTRY
COMPONENTS
FIGURE 5: LATIN AMERICA
KOMBUCHA MARKET, BY ORIGINAL/REGULAR KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 6: LATIN AMERICA
KOMBUCHA MARKET, BY FLAVORED KOMBUCHA, 2019-2028 (IN $ MILLION)
FIGURE 7: LATIN AMERICA
KOMBUCHA MARKET, BY CITRUS, 2019-2028 (IN $ MILLION)
FIGURE 8: LATIN AMERICA
KOMBUCHA MARKET, BY APPLE, COCONUT, AND MANGO, 2019-2028 (IN $ MILLION)
FIGURE 9: LATIN AMERICA
KOMBUCHA MARKET, BY HERBS AND SPICES, 2019-2028 (IN $ MILLION)
FIGURE 10: LATIN
AMERICA KOMBUCHA MARKET, BY FLOWER, 2019-2028 (IN $ MILLION)
FIGURE 11: LATIN
AMERICA KOMBUCHA MARKET, BY BERRIES, 2019-2028 (IN $ MILLION)
FIGURE 12: LATIN
AMERICA KOMBUCHA MARKET, BY OTHER FLAVORS, 2019-2028 (IN $ MILLION)
FIGURE 13: LATIN
AMERICA KOMBUCHA MARKET, BY SUPERMARKETS & HYPERMARKETS, 2019-2028 (IN $
MILLION)
FIGURE 14: LATIN
AMERICA KOMBUCHA MARKET, BY HEALTH STORES, 2019-2028 (IN $ MILLION)
FIGURE 15: LATIN
AMERICA KOMBUCHA MARKET, BY E-COMMERCE, 2019-2028 (IN $ MILLION)
FIGURE 16: LATIN
AMERICA KOMBUCHA MARKET, BY OTHER DISTRIBUTORS, 2019-2028 (IN $ MILLION)
FIGURE 17: LATIN
AMERICA KOMBUCHA MARKET, REGIONAL OUTLOOK, 2019 AND 2028 (IN %)
FIGURE 18: BRAZIL
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 19: MEXICO
KOMBUCHA MARKET 2019-2028 (IN $ MILLION)
FIGURE 20: REST OF
LATIN AMERICA KOMBUCHA MARKET 2019-2028 (IN $ MILLION)