MIDDLE EAST AND AFRICA SANITARY WARE MARKET 2022-2028

Consumer Goods & Services | Personal Care Products

MIDDLE EAST AND AFRICA SANITARY WARE MARKET 2022-2028

Market by Application, Sales Channels, Type, Material, and Country | Forecast 2022-2028

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As per Triton’s report, the Middle East and Africa sanitary ware market is anticipated to rise with a CAGR of 4.25% in revenue and 3.74% in volume over the forecasting period 2022-2028.


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The countries assessed in this market are:

•         The United Arab Emirates

•         Turkey

•         Saudi Arabia

•         South Africa

•         Rest of Middle East & Africa

Dubai’s construction sector is one of the major contributors to the UAE’s construction industry. There are nearly 3,200 active projects at present, with an estimated revenue of more than $245 billion. The construction sector in Abu Dhabi is also expected to observe robust growth. This growth can be mainly attributed to the implementation of grand ventures in major cities of the country. The growth of the construction industry translates into the growth of the sanitary ware market as well, as these products have vast applications in the construction industry.

Saudi Arabia is the leading construction market in the Middle East. This can be attributed to the young and growing population of the country, as well as the rapid growth in the rate of urbanization and industrialization taking place. The demand for industrial properties, including industrial cities, transportation & utility projects, and logistic facilities, is on the rise.

Saudi Arabia’s infrastructure market is recovering due to increased expenditure on infrastructure projects and the continuation of government payments to contractors. Also, numerous transport projects, such as the Makkah Metro, the Riyadh Metro, and the King Abdul-Aziz International Airport Expansion, are being started in the country. All these factors are expected to provide lucrative growth opportunities to the sanitary ware market in the nation in the coming period.

Lecico Egypt manufactures tiles and sanitary ware products. The company offers its products across three main business segments: Sanitary ware Products, Ceramic Tiles, and Brassware. Under the sanitary ware segment, it offers consoles & washbasins, bathroom sets, urinals, shower trays, kitchen sinks, and other accessories. The company markets its products through a network of distributors, agents, and specialized merchants across the Middle East and Africa. Lecico markets its ceramic wall and floor tiles mainly in Egypt and Lebanon. 

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Table of Content

1. MIDDLE EAST AND AFRICA SANITARY WARE MARKET – SUMMARY

2. INDUSTRY OUTLOOK

2.1. IMPACT OF COVID-19 ON THE SANITARY WARE INDUSTRY

2.2. KEY INSIGHTS

2.2.1. AVAILABILITY OF ABUNDANT RAW MATERIALS

2.2.2. EMERGENCE OF CONCEPT BATHROOMS

2.3. PORTER’S FIVE FORCES ANALYSIS

2.3.1. THREAT OF NEW ENTRANTS

2.3.2. THREAT OF SUBSTITUTE

2.3.3. BARGAINING POWER OF BUYERS

2.3.4. BARGAINING POWER OF SUPPLIERS

2.3.5. THREAT OF COMPETITIVE RIVALRY

2.4. MARKET ATTRACTIVENESS INDEX

2.5. VENDOR SCORECARD

2.6. KEY MARKET STRATEGIES 

2.6.1. PRODUCT LAUNCHES

2.6.2. CONTRACTS & AGREEMENTS

2.6.3. INVESTMENTS & EXPANSIONS

2.7. MARKET DRIVERS

2.7.1. RISE IN INFRASTRUCTURE PROJECTS

2.7.2. GROWING PREFERENCE FOR CERAMIC SANITARY WARE

2.8. MARKET CHALLENGES

2.8.1. STRINGENT REGULATIONS

2.8.2. VOLATILE PRICES OF RAW MATERIALS

2.9. MARKET OPPORTUNITIES

2.9.1. OPPORTUNITIES TO EXPAND BUSINESS ON ONLINE PLATFORMS

2.9.2. CONSTRUCTION ACTIVITIES IN DEVELOPING COUNTRIES

3. MIDDLE EAST AND AFRICA SANITARY WARE MARKET OUTLOOK – BY APPLICATION

3.1. RESIDENTIAL

3.2. COMMERCIAL

4. MIDDLE EAST AND AFRICA SANITARY WARE MARKET OUTLOOK – BY SALES CHANNELS

4.1. RETAIL

4.2. WHOLESALE

5. MIDDLE EAST AND AFRICA SANITARY WARE MARKET OUTLOOK – BY TYPE

5.1. TOILETS

5.2. WASHBASINS

5.3. URINALS

5.4. CISTERNS

5.5. OTHER TYPES

6. MIDDLE EAST AND AFRICA SANITARY WARE MARKET OUTLOOK – BY MATERIAL

6.1. CERAMICS

6.2. PRESSED METAL

6.3. ACRYLIC PLASTICS & PERSPEX

6.4. OTHER MATERIALS

7. MIDDLE EAST AND AFRICA SANITARY WARE MARKET – REGIONAL OUTLOOK

7.1. UNITED ARAB EMIRATES

7.2. SAUDI ARABIA

7.3. SOUTH AFRICA

7.4. TURKEY

7.5. REST OF MIDDLE EAST & AFRICA

8. COMPANY PROFILES

8.1. CERA SANITARYWARE LIMITED

8.2. CORONA

8.3. GEBERIT AG

8.4. HSIL LIMITED

8.5. JAQUAR GROUP

8.6. KOHLER CO

8.7. LIXIL GROUP CORPORATION

8.8. LAUFEN BATHROOMS AG

8.9. LECICO EGYPT

8.10. ROCA SANITARIO SA

8.11. TOTO LTD

8.12. ELKAY MANUFACTURING COMPANY

8.13. MASCO CORPORATION

8.14. FORTUNE BRANDS HOME & SECURITY INC

8.15. DURAVIT AG

8.16. VILLEROY & BOCH AG

8.17. IDEAL STANDARD INTERNATIONAL

8.18. RAK CERAMICS

8.19. GROHE AG

8.20. DURATEX

9. RESEARCH METHODOLOGY & SCOPE

9.1. RESEARCH SCOPE & DELIVERABLES

9.2. SOURCES OF DATA

9.3. RESEARCH METHODOLOGY

List of Tables

TABLE 1: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY COUNTRY, 2022-2028 (IN MILLION PIECES)

TABLE 2: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY COUNTRY, 2022-2028 (IN $ MILLION) 

TABLE 3: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY APPLICATION, 2022-2028 (IN MILLION PIECES)     

TABLE 4: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY APPLICATION, 2022-2028 (IN $ MILLION)     

TABLE 5: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY SALES CHANNELS, 2022-2028 (IN MILLION PIECES)        

TABLE 6: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY SALES CHANNELS, 2022-2028 (IN $ MILLION)

TABLE 7: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY TYPE, 2022-2028 (IN MILLION PIECES)         

TABLE 8: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY TYPE, 2022-2028 (IN $ MILLION)         

TABLE 9: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY MATERIALS, 2022-2028 (IN $ MILLION)         

TABLE 10: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY COUNTRY, 2022-2028 (IN MILLION PIECES)

TABLE 11: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY COUNTRY, 2022-2028 (IN $ MILLION) 

TABLE 12: LIST OF PRODUCT LAUNCHES   

TABLE 13: LIST OF CONTRACTS & AGREEMENTS 

TABLE 14: LIST OF INVESTMENTS & EXPANSIONS      

List of Figures

FIGURE 1: PORTER’S FIVE FORCES ANALYSIS     

FIGURE 2: MATRIX ATTRACTIVENESS INDEX        

FIGURE 3: VENDOR SCORECARD      

FIGURE 4: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY APPLICATION, 2021 & 2028 (IN %)      

FIGURE 5: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY RESIDENTIAL, 2022-2028 (IN $ MILLION)      

FIGURE 6: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY COMMERCIAL, 2022-2028 (IN $ MILLION)

FIGURE 7: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY SALES CHANNELS, 2021 & 2028 (IN %)        

FIGURE 8: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY RETAIL, 2022-2028 (IN $ MILLION)      

FIGURE 9: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY WHOLESALE, 2022-2028 (IN $ MILLION)       

FIGURE 10: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY TYPE, 2021 & 2028 (IN %)

FIGURE 11: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY TOILETS, 2022-2028 (IN $ MILLION)    

FIGURE 12: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY WASHBASINS, 2022-2028 (IN $ MILLION)

FIGURE 13: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY URINALS, 2022-2028 (IN $ MILLION)   

FIGURE 14: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY CISTERNS, 2022-2028 (IN $ MILLION) 

FIGURE 15: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY OTHER TYPES, 2022-2028 (IN $ MILLION)

FIGURE 16: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY MATERIAL CONSUMED 2021 & 2028 (IN %)

FIGURE 17: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY MATERIAL, 2021 & 2028 (IN %) 

FIGURE 18: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY CERAMICS, 2022-2028 (IN $ MILLION)

FIGURE 19: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY PRESSED METAL, 2022-2028 (IN $ MILLION)

FIGURE 20: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY ACRYLIC PLASTICS & PERSPEX, 2022-2028 (IN $ MILLION)      

FIGURE 21: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, BY OTHER MATERIALS, 2022-2028 (IN $ MILLION)      

FIGURE 22: MIDDLE EAST AND AFRICA SANITARY WARE MARKET, REGIONAL OUTLOOK, 2021 & 2028 (IN %)   

FIGURE 23: UNITED ARAB EMIRATES SANITARY WARE MARKET 2022-2028 (IN $ MILLION)        

FIGURE 24: SAUDI ARABIA SANITARY WARE MARKET 2022-2028 (IN $ MILLION)    

FIGURE 25: SOUTH AFRICA SANITARY WARE MARKET 2022-2028 (IN $ MILLION)    

FIGURE 26: TURKEY SANITARY WARE MARKET 2022-2028 (IN $ MILLION)    

FIGURE 27:  REST OF MIDDLE EAST & AFRICA SANITARY WARE MARKET 2022-2028 (IN $ MILLION)     

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